Abitare il Tempo 2012

Abitare il Tempo 100% Project organised by VeronaFiere is the only event in the international exhibition scene dedicated to Knowledge rather than just Product, with the objective of being a true occasion for re-launching the market through innovative bases. Divided into three macro-areas - FURNISHING SOLUTIONS, INTERIOR FINISHING and INTERIOR DECOR - the event stands as opportnity for research, information, intelligence and networking for distribution both in Italy and abroad.

Opening hours
Visitors: 9.30 a.m. - 6.00 p.m. (non-stop)

The market changes; the world of production companies and the world of distribution by now know each other very well. The commercial organisation of the industry is ramified and consolidated. New information and communication tools - for company sites to major sector portals - have abolished distances and generated awareness in real time. At the same time, consumption is falling: millions of consumers already own enough and do not perceive new needs. People who sell products - especially "complex" products such as furnishing - every day perceive the urgency of change, often realising that the formula that initially launched the company no longer suffices today.

What's to be done? Stop visiting exhibitions? On the contrary: now that standardised information technology gives everyone identical knowledge, it may be very important and often fundamental to boast attendance at a few "different" and globally rewarding exhibition events. Abitare il Tempo 100% Project aims to enhance visitors: not with overly imaginative visions of hypothetical scenarios having no utility in reality but through information, suggestions and advice to make sales points dynamic and successful.