Corporate Reputation 2011

Highlights:
*Unearth concrete strategies for protecting your company’s reputation during a crisis
*Gain insight into how to move on following a crisis and regain the public’s trust
*Learn how to develop and implement an effective corporate branding strategy
*Find out how to communicate effectively with your employees and translate this into a stronger corporate reputation
*Discover strategies for developing a strong reputation online and also for protecting your reputation from negative online attacks
*Hear about ways to create and sustain a strong corporate reputation

Participating Organizations:
*Brand 360 Strategies Inc.
*Casselman & Co.
*CIFAR - Canadian Institute for Advanced Research
*Edelman
*Hill & Knowlton Canada
*Ipsos Public Affairs
*Jaguar Land Rover Canada ULC
*The MasterCard Foundation
*Metrolinx
*Mobilicity
*Quinn Mullins & Associates
*University of Toronto
*Weber Shandwick