Kolkata Fashion Fair - Pehchan 2011

The Kolkata Fashion Fair - Pehchan is a commercial exhibition designed to bring together buyers and sellers for specific commodity. Events & Trade Fairs are classified as a form of sales promotion – a sub-category of marketing promotion. Our trade fairs even allow participants to sell their products, advertise the products and to generate positive publicity for both the company and its offerings. Fayre Media acts like a meet-up where you can make contact with potential customers and sell them on a face-to-face basis - linking personal selling to direct marketing.

The facility is spread in over 7000 square feet of space and incorporates with large spaces for visitors to park their transports. The public address system is a part of the mart’s communication system and makes it easy for visitors to navigate around the complex. Frequent announcements on offers help to make quick buying decision for the visitors.

Kolkata Ice Skating Rink is geared to any Integrated Building Management System is responsible for central monitoring of all equipment to prevent mishaps. It also has CCTVs installed; this is just one of the many security measures. An advanced fire retardant system and security alarms minimizes risk and makes herself a very safe place.