Annual Open Innovation 2011

The 5th Annual Open Innovation Conference will address these and other common issues including the design of strategies to establish a “partner of choice” marketing campaign, the open/collaboration opportunities that exist as a result of value-chain exploration and engagement, procedures to ingrain the awareness that open innovation is everyone’s job, methodologies to create value from shelved intellectual assets, and the emerging business models that shift the availability of intellectual property to the open enterprise.

In addition, by addressing the open innovator’s keen interest in a collaborative learning environment, this event will not only deliver the strategic knowledge marcus evans has become known for but it will also continue to establish this annual event as a truly uncommon opportunity for Innovation, R&D, Technology, and Business Development executives to come together to explore creative partnership opportunities.