Casino Marketing Conference 2012

Marketing insiders know that Casino Marketing is a hard-hitting, straight-talking, no-holds-barred senior-level conference that addresses marketing challenges across all facets of the gaming industry, including commercial casinos, tribal casinos and racetrack casinos - virtually any gaming venue around the world.

More than 100 different gaming operators and other companies involved in the gaming industry attended the 2011 event, and they came from throughout North America - and beyond. Many companies sent their entire marketing and promotions teams, so they know the value of this unique event!
If you are a senior host and player development specialist, General Manager, Player Development Senior Executive, or Marketing Director, you want to attend this program that will focus on:

Developing and segmenting qualified sales leads from your database
Creating compensation and specialization in a new player development model
Managing reinvestment properly and measuring the sale
Understanding the true value of a player through mathematics
Acquiring the skills to complete the sales cycle