SITE International Conference 2012

More than 400 delegates from 43 countries gathered at the Site International Conference in Beijing, to experience all that Beijing has to offer as an incentive travel destination and to expand their knowledge, expertise and personal connections with colleagues worldwide. Education sessions explored everything from the trends, benchmarking, innovations, potential barriers to travel, adovacy, destination messaging, understanding the opportunities inbound and outbound from China and other issues important to our industry today. A highlight of the education was a keynote session by Aimia and Microsoft exploring how one corporate entity views this powerful business tool and how Microsoft designs motitvational programs with shared video of actual award winners expressing feelings about their experiences. In a nod to the best of the best in incentive travel programs, ten Crystal Award waimia presentation 4.jpginner were recognized in the annual award program luncheon sponsored by IMEX.

All of Beijing was on display for delegates with the opening evening holding delightful entertainment and dinner under the stars at the courtyard at the Imperial Ancestral Temple. Tours visited the Summer Palace, the Great Wall, the Temple of Heaven and more. The closing night's Gala Dinner, held at the remarkable Water Cube, highlighted not only one of Beijing's most unique venues butcomplishment of several leading Site Members.