FRAGRANZE 2011

Fragranze presents the second edition of Il Profumo del Futuro.targets the members of the vast community – on the craft and industrial levels – that works with the most ethereal of the five senses. These are the people who create fragrances for the body and perfumed home accessories, wines and beverages, who sell and distribute, as well as stylists and fashion designers … all those who contribute to extending and changing the frontiers of contemporary tastes and lifestyles. But the forum also targets the wider audience that uses fragrances and is interested in the research and cultural developments taking place in this field.And this is one of the goals that Pitti Immagine has set for Fragranze, the event that emphasizes the great traditions and innovative role of Florence in creative contemporary perfumery.

SCHEDULE:
friday - sunday    10.00 am - 6.00 pm

Saturday 11th September: open to the general public, entrance ticket €10