BREAD & BUTTER - tradeshow for selected brands 2009

after four successful years in Barcelona, BREAD & BUTTER is returning to its hometown Berlin - a city full of creativity, power and innovation! In Barcelona, we have taken over a leading role in the market and have advanced to the most important trade fair in our segment. We will bring back with us this power and experience to Berlin! The tradeshow for selected brands presents a clear and concentrated brand portfolio from 01.-03. July 2009 in Berlin Tempelhof. The early date is what we have established as the industry's kick-off event, to which we will firmly stand in the future. For the next ten years, BREAD & BUTTER has closed a contract with the city of Berlin, and will take place in a most exceptional venue. B&B's new location is a historical and architectural masterpiece in the heart of Berlin: the former airport Berlin-Tempelhof. The generous C-shape of the complex includes seven airport hangars, an impressive departure hall and a roofed airfield - a design which allows for a totally new approach in segmentation. The leading brands, labels and designers of Street- and Urbanwear will be showing their collections in a brand environment and areas according to their focus. This structure guarantees the best possible orientation, resulting in an efficient visit of BREAD & BUTTER. The city of Berlin and BREAD & BUTTER look forward to celebrating the premiere of BREAD & BUTTER BERLIN in Tempelhof in this extraordinary location with you. Our clear aim for the future is to position Berlin as the internationally leading fashion metropolis in the segment of contemporary clothing culture.