Engaging the Digital Generation Conference (Singapore) 2014
May 5 - 6, 2014
Сингапур , Сингапур
Meet the Digital Generation: The Alpha-Influencers Who Comment, Like & Share Everything Online
Today’s young adults are the most informed consumer generation to ever face the marketers
They search for reviews in online communities and ask their friends on social channels before making purchases
They are powerful trend-setters who can generate positive word-of-mouth for brands that connect with them
While those who fail to keep up suffer from negative viral causing reputational damage to their brands
Is your marketing strategy fresh & up-to-date with the latest Millennial trends in this digital age?
Can you create spark & connection to convert this segment into your brand passionistas?
Or do you belong to the past, tucked away & forgotten?
This 2-day conference brings together senior-level marketers from Samsung, Red Bull, AXA, Singapore Grand Prix (F1), Unilever, Microsoft, AIA, Lenovo, Domino’s Pizza and many more to share their success stories in capturing the 18-35 segment. Pick up the latest strategies in influencer marketing, social media strategy, cause engagement, mobile marketing, predictive analytics, social CRM, co-creation, loyalty strategy, content marketing, digital ROI measurement, etc.
Today’s young adults are the most informed consumer generation to ever face the marketers
They search for reviews in online communities and ask their friends on social channels before making purchases
They are powerful trend-setters who can generate positive word-of-mouth for brands that connect with them
While those who fail to keep up suffer from negative viral causing reputational damage to their brands
Is your marketing strategy fresh & up-to-date with the latest Millennial trends in this digital age?
Can you create spark & connection to convert this segment into your brand passionistas?
Or do you belong to the past, tucked away & forgotten?
This 2-day conference brings together senior-level marketers from Samsung, Red Bull, AXA, Singapore Grand Prix (F1), Unilever, Microsoft, AIA, Lenovo, Domino’s Pizza and many more to share their success stories in capturing the 18-35 segment. Pick up the latest strategies in influencer marketing, social media strategy, cause engagement, mobile marketing, predictive analytics, social CRM, co-creation, loyalty strategy, content marketing, digital ROI measurement, etc.
Место проведения
Location: Sheraton Towers Singapore
Sheraton Towers Singapore is a hotel of timeless style and grace. Voted by Conde Nast Traveller Gold List as one of the best places to stay in the world, Sheraton Towers Singapore sets the benchmark..
Обратная связь
39 Scotts Road · Singapore 228230 · Singapore Suntec City , Singapore
(65)6737-6888
(65)6737-6888
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Engaging the Digital Generation Conference (Singapore) May 5 - 6, 2014
