Crime and Legal Issues in Social Media 2010

Social media remains both a new set of communication tools and something that organizations are still wary of. The risks around this communication method include: a lack of control over what is said about organizations and brands; defamation; identity theft; fraud and even negative things being said by employees. But by having a company-wide awareness of these issues, organizations can successfully implement social media strategies as just another part of their communication and business. Social media can greatly benefit organizations, their brands, employees and opportunities for further exposure and engagement with customers.

Throughout this one-day connected forum, attendees will have the opportunity to gain insights into:
•The crime and legal risks in organizational social media use
• How to strategically avoid the risks to effectively utilize social media in the organization
• How to successfully manage important data in collaboration with social media use
• How to develop and implement a social media policy for your organization