November 16 - 17, 2011    Hertfordshire , 英国
Just when you grew accustomed to creating competitive advantage in the first digital decade, this world is ending. Disruptive forces affecting people, technology, and the entire World Economy demand a radical shift in how you conduct business. Consider some of the biggest disruptions of the next digital decade: By the end of this year alone, there will be 1 billion mobile Internet users worldwide. Demographic diversity deepens as seniors will make up 25% of the Western population in this decade, while, over the same period, roughly 36 million young consumers become economically active in Western Europe. At the same time, the four BRIC countries -- Brazil, Russia, India, and China -- will add 1 billion people to the middle class during this decade. Against this backdrop of customer change, businesses face unparalleled competition as the Internet and emerging technologies give any firm, regardless of size and location, a chance to compete.

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Location: The Grove Chandler's Cross
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