Digital Pharma Europe 2015

Attendees of Digital Pharma Europe will network and learn from the top minds of global pharma and medical device marketing at the Merck Serono Headquarters in Rome, Italy. The conference will provide an extensive review of the way marketing is evolving in Europe and globally, setting standards for excellence in digital/social marketing and data-driven campaigns, building relationships with key audiences, integrating digital and non-digital touch points, driving demand, working more closely with sales, developing consistent ways to measure success, developing predictive techniques and creating a measurable impact on the sales funnel.