SMPTE Entertainment Technology in the Connected Age (ETCA) Conference 2017

SMPTE presents the Entertainment Technology in the Connected Age (ETCA) conference, May 8-9 at the Microsoft Campus in Mountain View, California. Entitled 'Redefining the Entertainment Experience' Bob DeHaven, general manager of Worldwide Communications and Media at Microsoft Azure, will present the first conference keynote, titled 'At the Edge: The Future of Entertainment Carriage.' The growth of on-demand programming and mobile applications, the proliferation of the cloud, and the advent of the internet-of-things demands that video content is available closer to the end user to improve both availability and the quality of experience.