ADP Annual Convention and Partners Trade Show 2013

Behold the Power of Yellow is the theme of next years' Convention, piggybacking on the strength of our soon-to-be-released Power of Yellow branding campaign. The Power of Yellow program was developed specifically to trumpet the continuing effectiveness of print Yellow Pages and to debunk the virus of misperception that has infected the popular understanding of which media really works for advertisers today.

Convention highlights include:

· Lodging and Golf outing at one of the premier golf resorts in the country

· Gold Book peer judging and Awards ceremony

· Partners Trade Show

· Power of Yellow Announcement

· New in-depth presentations by Dr. Dennis Fromholzer