Integrated Marketing for Greater Customer Engagement 2011

Join us at this 2-day conference on “Integrated Marketing for Greater Customer Engagement in Vietnam” for exclusive insights into utilising various media platforms to engage your audience. Discover how leading brands including Asia Pacific Breweries, Prudential, Kinh Do Group, LG, Johnson & Johnson and L’Oreal etc. successfully reach out to discerning customers through new and traditional media integration. Presented in a unique conference format which includes a half-day training session on Customer Relationship Management, you will learn how to analyse your customer data, develop communication strategies, integrate different channels, budget your marketing spend and measure brand campaigns ROI to sustain meaningful conversations with your audience. Grab this opportunity to learn best practices to distinguish your brand and win the hearts of Vietnamese customers!