A Branding Masterclass with Mark Ritson 2010
15 October, 2010
London , Reino Unido
This 1-day master class will equip you with the core knowledge and skills necessary to successfully and profitably manage a brand.
After attending the master class, you will be able to successfully define, measure, position, revitalise and track your brand. The session will provide a world class, applied overview of the key challenges of brand management in the 21st Century. It will provide you with a significant strategic edge over your competitors and also add significant value to your personal equity within your organisation.
The master class will combine a mixture of Harvard Business School Case discussion, MBA level applied lecture, group exercises, and video case work to provide an illuminating and applied vision of best practice brand management.
After attending the master class, you will be able to successfully define, measure, position, revitalise and track your brand. The session will provide a world class, applied overview of the key challenges of brand management in the 21st Century. It will provide you with a significant strategic edge over your competitors and also add significant value to your personal equity within your organisation.
The master class will combine a mixture of Harvard Business School Case discussion, MBA level applied lecture, group exercises, and video case work to provide an illuminating and applied vision of best practice brand management.
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A Branding Masterclass with Mark Ritson 15 October, 2010
