Pharma SFE & SFA 2013

Pharma SFE and SFA 2013 will help you clearly understand:

• The role of SFE with respect to different sales force
• The impact of new government policy - National List of Essential Medicines (NLEM) on the pharma companies
• The ideal incentive scheme suitable for the field force as well as sales managers
• The role and importance of digital media that can be used by pharma companies to enhance marketing excellence
• The best ways to control and monitor sales force automation
• Innovative ways for using and analysing data that can be effectively used by different departments

Speakers
Pankaj Gursahani,Suresh Subramanian,S Vardarajan,Pratin Vete,Himanshu Dave,Shrihari Shidhaye,Salil Kallianpur and many more.

Round Table Discussions specifically focussing on:
Understanding if SFE is a support or a lead function? Why? Or why not?
Does the current Incentive Management scheme suffice or does it need a change?
How organisations can benefit in coaching the District Manager on “How to coach and how much to coach?”
Evaluating the outcome of tab detailing in Pharma? Where do we stand now?
Listening to your customer. How can it impact SFE?
These round table discussions will aim at coming up with 5 implementable action points for you.