Social Media: Our Past, Present and the Future of Digital Health Online 2011

SMi Group’s CPD accredited Social Media: Our Past, Present and the Future of Digital Health Online masterclass provides industry professionals with the tools needed to plan, execute and fully incorporate social media as part of your pharmaceutical firm’s effective overall online digital strategy.

Benefits of attending:

• Investigate the state of the regulatory framework across the world and gain an insight into what directions the regulations are headed and how this may affect your online programmes
• Explore the current state of healthcare communications and dialogues online: who is talking to whom? Why? How? Discover when and how your organization can best be part of that conversation
• Engage, through Skype, with some of the leading lights in pharmaceutical communications - get the inside track on what works and what doesn’t
• Evaluate the potential value of digital communication to your campaign with our interactive tour through the metrics of real campaigns and the online communities where people congregate to discuss healthcare
• Define an online-engagement strategy that meets with the needs of your customer
• Gain valuable CPD points through attendance

For further information and the opportunity to register, please contact Mo Saffaf on +44 (0) 20 7827 6022 or Email: [email protected]