Style Hong Kong in Fuzhou 2010

With an aim to help Hong Kong companies penetrate the expanding mainland retail market and develop brand awareness among mainland consumers, HKTDC has organised various Style Hong Kong shows in major cities such as Hangzhou, Guangzhou and Wuhan. About one million mainland consumers visited the shows in the past two years and they have become more familiar with Hong Kong branded products.

This new edition in Fuzhou, provincial capital of Fujian, while riding on the importance of the province's role in the cross-traits development, serves as both a trading platform and a retail fair. Through HKTDC's 11 offices on the mainland, relevant trade buyers, agents, distributors and retailers will be invited to the show. Complimentary business matching services will also be offered onsite. In addition, an estimated 150,000 public consumers are expected to visit, providing exhibitors with ample chances to market and showcase their products.