June 24 - 26, 2010    Florence , Italy
Just a few hours after Pitti Bimbo n.70 (Florence, 21-23 January 2010) closed its doors, early forecasts of the final attendance figures show a probable increase in visitors to the fair. After three days of full immersion in international children’s fashion, the number of buyers at the Fortezza da Basso should add up to over 8,750 (there were 8,600 at the last winter edition), with a 3.5% increase in sales outlets for a total number of visitors of 10.200.
The figures for Italy are very good – (there were 5.975 Italian buyers) with an increase of almost 4.7% in the total stores attending – and the levels of foreign attendance (around 2,700 international buyers) were essentially confirmed, together with a rise in the number of sales outlets of almost 1.2%.

There were excellent performances from Russia (+20%), the United States (+37%), the United Kingdom (+7%), Belgium (+25%), Turkey, China, Taiwan, Brazil and the United Arab Emirates; there was a slight drop in visitors from Spain, Germany and Japan.

Among the first 18 foreign countries the top position is for Spain (251 buyers), folowed by Germany (218), Russia (209), France (185), Greece (144), UK (133), Holland (132), Belgium (129), Turkey (113), Siria (93), Japan (70), Switzerland (66), United States (62), Ucraina (53), Portugal (48), Emirates (44), China (44), Polland (43) and South Corea (42).

Venue

Location: Fortezza da Basso
The monumentale complex of the Fortezza da Basso, built on the outskirts of a mediaeval city from a design by the great architect Antonio da Sangallo the Younger, with the help of Pierfranceco da..
Contact Viale Filippo Strozzi 1 50129 Firenze Florence , Italy
+39 0 55/49721

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