EDS - Electronic Distribution Show and Conference 2010

Welcome to the wonderful world of EDS! We're pleased to have you as a participant, and the Board of Directors joins me in hoping that you achieve your goals at EDS 2010.

Many companies come to EDS for the first time without realizing how different it is from other trade shows - both because it's more of a sell-through than a sell-to environment, and because of its emphasis on quality rather than quantity. There are relatively few companies in the concentrated target audience, and even if 100 percent of the invitees came, instead of only 85 percent (in itself a remarkable number in the trade show world), traffic would be spread out, with 600 distributor companies, and approximately 1200 personnel, to be "shared" among 400 exhibiting companies!